
This is “Sony: For The Future,” a 1993 Sony short film & demonstration video showcasing the potential impact of digital video in the future.
In 1993, digital video appeared to be the future. The TV series “Fast Forward” by the British Cable Broadcasting group did a special on the potential of digital video in the future. Luckily, this short film takes place in the futuristic year of 2010, and digital video has already taken over the world. We’re joining Rich who is reviewing this 17-year-old episode for a project. While we both learn about the evolution of digital video, Rich is constantly interrupted by the distractions of a digital world. Will he be able to finish his project? Make sure to watch to the end to find out…and for an unexpected surprise!
UNIHI is the first HDTV video cassette format. An acronym for “UNIfied HI-Vision,” UNIHI was developed by the NHK between 1986 & 1989 with the input & consensus between 10 other Japanese companies including Panasonic, Sony, NEC, Hitachi, and more. Before UNIHI, HDTV recordings could only be made and transported via 1″ open reel tapes that were huge, expensive, difficult to maintain, and time-consuming to thread. UNIHI was designed to be a portable, intermediate format which could be quickly & cheaply duplicated and transferred between studios and deployments such as MUSE analog HD television stations, professional presentations, and international production houses. As a result, UNIHI uses a 1/2″ video cassette format in a VHS-sized cassette to house up to 63 minutes of uncompressed component analog HD video of fairly comparable quality to the original analog 1″ video tape machines. The tape housing and maintainable parts (such as heads) are fairly simplistic while most of the “magic” happens in the electronic domain; a smart move to keep long-term maintenance costs low at a time when technology was rapidly advancing. Unfortunately, UNIHI’s existence was short lived. It’s mass release appears to have been delayed until at least 1991, and even then it had very little uptake as there were few HDTV deployments that needed the ability to hand off tapes, especially outside of Japan. By 1995, the first (largely superior) digital HD video cassettes were released, and since UNIHI was 1035 line, 60 fields per second only, it was incompatible with the American 720p and 1080i formats.
It is currently unknown what this footage was used for, but it is believed that it was shown at a European trade show (perhaps the Montreux TV Symposium). If you know, please comment below!
Enjoy this very special video that was never available to the public until now!
Fun fact: While the majority of products shown in the “2010” segments of this video (like the Sony Virtual Visor) are fictional, the “Air-EGG” remote control Rich uses was a very real product.
Fun fact 2: “Fast Forward” is a nod towards the long-running British technology show “Tomorrow’s World” while “British Cable Broadcasting” is a nod towards the ill-fated “British Satellite Broadcasting” group which had plans to deploy D-MAC broadcasting to the British market.
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This was captured off of a mechanically & electrically restored Panasonic AU-HD1500 UNIHI video tape recorder which outputs true analog component (1035i) video. Uploaded in upscaled 4K ProRes for extra clarity!
This is a REELY EXCLUSIVE upload! This footage is from the only known existing HD footage of this short.
Custom English subtitles by Reely Interesting are available. They can be seen by hitting the “CC” button on your device.
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More of my vintage HDTV uploads can be found in this playlist:
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(Source: YouTube Channel Reely Interesting)
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